Ram Aims at Ford F-150 Lobo with New Lowered, Sublime Green Street Truck Concept for SEMA 2025
The street-oriented muscle truck segment, recently revived by the Ford F-150 Lobo, is about to get a powerful answer from Ram. At the upcoming 2025 SEMA Show in Las Vegas, Mopar – Ram’s official performance and parts arm – is set to unveil a fresh Ram 1500 concept designed to go “straight at the Ford F-150 Lobo.” Teased with a bold Sublime Green paint scheme and a noticeably lowered stance, this “muscle truck” concept hints at serious performance with potential for a Gen6 Whipple supercharger, marking Ram’s latest foray into the fast and low pickup scene.
Ram’s New Challenger in the Street Truck Arena
Ram is re-entering the sport-oriented street truck segment, targeting the attention garnered by Ford’s F-150 Lobo.
- Revived Segment: The Ford F-150 Lobo recently brought the “near-forgotten segment” of street-oriented muscle trucks back into the spotlight.
- Ram’s Response: Ram previously tested these waters with the 650-horsepower Ram 1500 DC650 (through Fox Factory Vehicles), a lowered, supercharged monster.
- SEMA 2025 Debut: Mopar, Ram’s performance division, is teasing a new Ram 1500 concept for the 2025 SEMA Show (November 4-7 in Las Vegas), signaling the next chapter in Ram’s street truck strategy.
Mopar’s “Green Machine”: Design and Performance Cues
The teased Ram 1500 concept showcases a bold design and hints at powerful performance.
- Sublime Green Finish: The concept truck is finished in a bright Sublime Green hue, a color familiar from classic Dodge Chargers and Challengers, loudly proclaiming its muscle heritage.
- Lowered Stance: The truck features a noticeably lowered stance, with tightly packed wheel wells, giving it an unmistakable “street-ready” profile and the “stance of a proper muscle truck.”
- Aggressive Styling: The front fascia sports a mesh-style grille instead of standard Laramie bars, and a prominent hood scoop hints at “serious intent under the sheet metal.” Black side graphics complete the “boulevard prowler” look.
- Potential Supercharger: The presence of a “Symbol of Protest” badge on the fender, associated with the 5.7-liter Hemi V8, suggests potential for performance. Rumors indicate it could debut Mopar’s new Gen6 3.0-liter Whipple twin-screw supercharger, recently showcased at other events.
Alongside Other Mopar Concepts
The Ram 1500 concept will share the stage with another significant Mopar unveiling.
- Dodge Charger SIXPACK Concept: This new Ram concept will debut alongside Mopar’s Dodge Charger SIXPACK concept, described as a “wide, electrified showpiece” representing the future of Dodge performance.
- Muscle Spirit Across Brands: Together, these two concepts demonstrate Mopar’s plan to “keep its muscle spirit alive across different brands—one electric and one proudly powered by Hemi.”
Final Thoughts
Ram’s upcoming Ram 1500 concept for SEMA 2025 is a clear statement of intent: to aggressively compete in the re-emerging street truck segment. By combining a bold, lowered design with a powerful Hemi engine and potential supercharging, Ram aims to capture the attention of enthusiasts looking for a fast, stylish pickup that prioritizes asphalt over off-road trails. This “green bruiser” is set to reignite the muscle truck rivalry, offering a distinct alternative to the Ford F-150 Lobo and showcasing Mopar’s enduring commitment to high-performance vehicles, both traditional and electrified.
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