Kia in-car display themes

Kia In-Car Display Themes: Kia Launches Disney, Star Wars & Marvel Dashboards

Kia In-Car Display Themes: Kia Launches Disney, Star Wars & Marvel Dashboards

Kia in-car display themes are getting a major pop culture upgrade. Kia is taking digital customization to a new level by collaborating with Disney to bring some of the world’s most iconic entertainment brands—including Disney, Marvel, Pixar, Star Wars™, and National Geographic—inside its vehicles. These new Kia in-car display themes transform the cabin into an interactive, story-driven experience for models equipped with the ccNC infotainment system.

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What’s New

The new themes mark the first phase of Kia’s expanded digital content strategy, available to models equipped with the Connected Car Navigation Cockpit (ccNC) system. The partnership between Kia and Disney gives drivers the option to personalize their instrument clusters, start-up screens, and ambient displays with characters and imagery from franchises like The Avengers, Toy Story, The Mandalorian, and National Geographic’s iconic wildlife visuals.

A total of 30 themes are planned by the end of 2026, with the first releases rolling out globally beginning in November 2025. This focus on the software-defined vehicle allows Kia to refresh a car’s identity long after it leaves the showroom.

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How It Works

The Kia in-car display themes can be purchased and downloaded via the Kia Connect Store, then installed directly onto vehicles with the ccNC infotainment system. Each themed pack alters the interface with animated start-up screens, custom widgets, and color schemes tailored to the chosen franchise, such as Star Wars™ hyperspace graphics optimized for Kia’s curved displays.

This collaboration with Disney marks one of the largest cross-brand digital integrations ever introduced in automotive UX.

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Why It Matters

Kia’s partnership with Disney represents a strategic step toward redefining its vehicles as “entertainment ecosystems” rather than static machines. By offering downloadable content tied to global franchises, the brand is positioning itself at the intersection of mobility and media.

This move also strengthens Kia’s digital revenue stream and enhances its appeal to younger, tech-oriented buyers. As automakers race to define the next generation of connected vehicles, Kia’s new Kia in-car display themes show how cultural relevance and personalization could play as big a role in loyalty as performance or price.

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