GMC Yukon Sales Q3 2025 – Volume Rises But Market Share Falls [Report]

The sales numbers for the third quarter of 2025 are in, and they present a mixed bag for the GMC Yukon family. While the full-size SUV managed to grow its sales volume in the United States and Mexico, it faced a decline in Canada. More importantly, despite the growth in raw numbers, the Yukon’s slice of the market pie has shrunk as competitors like the Ford Expedition surge ahead.

The GMC Yukon Sales Q3 2025 report highlights a challenging landscape. General Motors continues to dominate the segment with a combined 55 percent share, but the individual performance of the Yukon suggests that rivals are catching up fast. Here is a detailed look at the numbers.

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GMC Yukon Sales Performance: By Region

In the domestic market (USA), the GMC Yukon family recorded modest growth. Cumulative deliveries increased by 3.41 percent during the third quarter. However, this growth lagged behind the segment average, which expanded by nearly 28 percent.

Mexico saw a massive boom, with sales nearly doubling, while the Canadian market struggled with a double-digit decline.

Competitive Landscape: Ford Surges Ahead

When ranked by sales volume in the US, the GMC Yukon placed third in the segment. The redesigned Ford Expedition had a stellar quarter, posting massive gains and overtaking the Yukon in total volume.

Here is how the top players stacked up in Q3 2025:

The data shows that while the Yukon grew, the Ford Expedition grew much faster (47 percent), and the Jeep Wagoneer exploded with 121 percent growth. This resulted in the Yukon’s market share dropping from 23 percent last year to 19 percent this quarter.

The GM Authority Take

The data indicates that while the refreshed GM SUVs are performing well, the redesigned 2025 Ford Expedition is winning buyers at a faster rate. Ford posted the second-biggest gain in the segment, suggesting that their new product features are resonating with customers.

Despite this, General Motors still commands the segment with a massive 55 percent share when you combine the sales of the Tahoe, Suburban, and Yukon. This trio outsells the Ford competition by more than two-to-one. However, with new rivals like the upcoming Ram SUV and the 2026 Grand Wagoneer on the horizon, GM cannot afford to rest on its laurels.

2026 Model Updates to Boost Sales

To keep the momentum going, the 2026 GMC Yukon is receiving updates. These include new paint colors, wheel designs, and a credit card-sized smart key. The powertrain lineup remains unchanged, featuring the 5.3L V8, 6.2L V8, and the torque-rich 3.0L Duramax diesel engine.

Conclusion

The GMC Yukon Sales Q3 2025 report is a reminder that growth does not always equal dominance. While selling nearly 20,000 units is a strong result, losing market share to the Ford Expedition is a concern. As the segment gets crowded with newer models from Jeep and eventually Ram, GMC will need to leverage its updates to stay competitive.

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