AMG Boss: Our Electric Motor Must Be the Electric V8

For many years, AMG has been defined by its powerful V8 engines, but with electric vehicles becoming the future, the company is facing a new challenge. Michael Schiebe, the CEO of AMG, says that the company’s future electric cars must deliver the same level of performance and emotion that its V8-powered cars did. His mission is to ensure that the passion of the brand, which is what makes an AMG “emotional,” is not lost in the electric era. The discussion around the AMG electric V8 is heating up among car enthusiasts.

A New Platform for a New Era
To achieve this, AMG has developed its own electric platform, called AMG.EA, which is separate from Mercedes’ standard EV platforms. The platform is designed around emotion and performance, and a key component is a new axial flux motor that Schiebe calls “the AMG electric V8.” This motor is a testament to the brand’s commitment to creating high-performance electric cars that feel like a true AMG. The technology is a significant leap forward in the world of electric drivetrains.
For more technical details on the new AMG.EA platform, you can visit the official Mercedes-AMG website.
The GT XX Concept and What’s to Come
The AMG GT XX, a near-production concept, is being used to test this new technology. It’s a mule for AMG’s future tech, and it is designed to sound and even “change gear” like a classic AMG. The production version of the GT XX is expected to be a four-door GT, and it should arrive by the end of 2025. A high-performance SUV will follow in 2027, showing that AMG has a solid plan for its electric future. The performance of the AMG electric V8 in the GT XX concept is truly breathtaking.
Learning from the Past
Schiebe admitted that the four-cylinder C63, which came with a sophisticated hybrid system, may have been “a little early” in its technology. However, he believes the company learned a lot from the experience, and that the direct-cooled battery technology from the C63 became a building block for the AMG.EA platform. This shows that AMG is focused on adapting and learning as it transitions to an electric future. The lessons learned from the C63’s hybrid system directly contributed to the development of the AMG electric V8.
Here is a look at some of the key models and their launch timelines:

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